| Advertising | Donations | Subscription | In-App purchases |
| Selling ad space | Self explanatory | Premium Membership | Partner with bars for BOGO deals |
| Promotional Events | Ex. Wikipedia | More deals available | |
| Advertise for a bar | Point System | ||
| Advertise for a restaurant | Badges for special achievements | ||
| Promote
Special Events |
Core (Benefit) - The benefit of this app is that it will show people of more places to eat so they can break the usual cycle and it will also allow college students to be more frugal and eat out for less.
Tangible - The tangible of the app will be the display and how the app is organized. I plan on splitting the app into type of restaurant and deal of the deal. The font and color scheme will also be part of the tangible product level.
Augmented - The augmented level of the app would be to offer a match any other deal that people send in. For this they could email the app maker and they would update the app to show this new deal that someone may have found.
Ways to Introduce the Innovation
Number 1 - The first way would be to tweak the core level and include a map to show what restaurants are in the area, this way people can decide on what to eat based on distance, as well as, the other criteria. Unlike yelp or a similar app this will not show only the businesses that pay the most cash to be represented aka chain restaurants.
Number 2 - I could also introduce the innovation by altering the tangible level. This will be a more user friendly display than yelp. I will keep it simple because this will allow people to clearly see the results instead of scrolling through pages trying to find the place they want or a local restaurant.
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